Has anyone ever asked you to buy girl scout cookies?
I love the entrepreneurial spirit and courage it takes to sell these cookies. However, I prefer not to eat them. I’ll ask the girl scouts what their favorite flavors are, then buy those flavors for them.
Whether we eat the cookies or give them away, we aren’t buying cookies. Instead, we’re buying the happy feeling of helping out others and putting a jolt of positivity into the world.
Whether you’re pitching for girl scout cookies, your favorite non-profit, or even ideas at work, ask yourself, what are the decision-makers really buying?
Thanks for caring!